Direction for brands that need a point of view.
Most brands have a logo and a tone of voice. Fewer have a position. Bosla starts there, then brings art and artists in to make it real.
Business × Strategy × Art · Before you design it, define it · Business × Strategy × Art · Ideas are everywhere, Direction changes everything ·
Most brands have a tone of voice. Fewer have a position.
01
Define
What does this brand believe, and what would a person see that proves it. Bosla works with founders and marketing teams on the idea first, before anything is designed.
02
Design
The ways the idea shows up: a space, a collection, an artist collaboration, a campaign with real work in it. Bosla directs the creative and sets the frame for the studio and the artists.
03
Deliver
Artists, makers and studios from a curated network, briefed and managed to the launch. The work is produced, placed and documented so it keeps serving the brand after the opening.
01
What it includes
The idea first. Then the work that proves it.
Most brands have a logo and a tone of voice. Fewer have a position. Bosla starts there, then brings art and artists in to make it real.
- Creative direction and the brand's point of view
- Artist collaborations and limited editions
- Art for offices, showrooms and flagship spaces
- Curation for launches and events
- A programme that marketing can keep using
01
Is this branding or art consultancy?
Both, in that order. Bosla defines the idea, then uses art and artists to make it visible. A brand agency gives you a system; Bosla gives you something to say.
02
Can you work with our existing agency?
Yes. Bosla sits on the direction and the art; the agency keeps the identity and the channels.
03
What does a first conversation look like?
Tell Bosla about the business and what is not working yet. The brief at the link below takes a few minutes, and you hear back within two working days.
Bring the idea. Leave with direction.